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Tips for a Good Impact Story

People have used stories to store and convey information for longer than we have known how to write, and stories still appeal to us. Marketing and communications make frequent use of the power of stories, so let us include stories in the impact assessment toolkit, too! These instructions will help you to write a good impact story.

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The 101 of the Impact Evaluation

logo 2Over the past year, I have pushed dozens of organisations and businesses in their efforts in impact evaluation. We have gone through realizations, several inspiring and complicated moments at various tables. Two questions seem to rise above others: how to proceed with evaluation, and how do you actually measure the impacts?

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